HYBRID EVENT: You can participate in person at Homs, Syria or Virtually from your home or work

Conference Programme

Tentative Conference Agenda

Explore the proposed two-day programme developed around the conference Session Tracks and aligned United Nations Sustainable Development Goals.

Conference Format Hybrid Conference In-person and virtual participation
Programme 2 Days 2–3 February 2027
Academic Scope 11 Tracks Conference Session Tracks
Research Scope 20 Areas Call for Papers themes
SDG Alignment 5 SDGs SDGs 4, 9, 10, 11 and 16
Tentative Agenda & Timings

Session timings, sequence, track grouping and allocations are tentative and subject to change. Final timings will be confirmed closer to the conference. All timings follow the local time of the conference location.

Day 01

Opening, Keynote & Technical Sessions

2 FEB 2027 HYBRID
  1. 09:00 AM 09:30 AM

    Registration, Welcome Kit Collection & Virtual Check-in

    Participant arrival, credential verification and virtual lobby access.

    HYBRID
  2. 09:30 AM 09:45 AM

    Networking Tea & Digital Welcome

    Informal networking for on-site and virtual participants.

    HYBRID
  3. 09:45 AM 10:30 AM

    Welcome Address, Opening Plenary & Keynote Presentation I

    Opening of the conference and introduction to its research focus.

    PLENARY
  4. 10:30 AM 12:30 PM

    Concurrent Technical Session I

    3 TRACKS
    Track 01
    Media Narratives in African Contexts
    411
    Track Overview

    This track explores the diverse narratives presented in African media, focusing on how cultural identity and heritage are represented. It invites discussions on the role of storytelling in shaping public perception and cultural discourse.

    Track 02
    Cinematic Representations of African Realities
    10
    Track Overview

    This session examines the portrayal of African societies in film, analyzing how cinema reflects and challenges socio-political realities. Contributions will address the impact of these representations on local and global audiences.

    Track 03
    Digital Media and African Youth Culture
    49
    Track Overview

    This track investigates the influence of digital media on the cultural expressions and identities of African youth. Papers will focus on social media, digital storytelling, and the emergence of new cultural forms.

  5. 12:30 PM 01:30 PM

    Lunch & Networking Break

    Refreshment interval and networking opportunity.

    BREAK
  6. 01:30 PM 03:30 PM

    Concurrent Technical Session II

    3 TRACKS
    Track 04
    Journalism and Political Communication in Africa
    16
    Track Overview

    This session addresses the evolving landscape of journalism in Africa, particularly in relation to political communication. It will explore the challenges and opportunities faced by journalists in a rapidly changing media environment.

    Track 05
    African Aesthetics in Popular Culture
    411
    Track Overview

    This track delves into the aesthetics of African popular culture, examining how visual and auditory elements shape cultural identity. Contributions will analyze the intersection of tradition and modernity in contemporary cultural expressions.

    Track 06
    Television Studies and Cultural Representation
    410
    Track Overview

    This session focuses on the role of television in shaping cultural narratives and identities in Africa. It invites papers that explore programming, audience reception, and the impact of television on societal values.

  7. 03:30 PM 04:00 PM

    Interactive Q&A, Day 1 Summary & Group Photo

    Closing interaction and key takeaways from the first day.

    CLOSING
Day 02

Keynote, Technical Sessions & Awards

3 FEB 2027 HYBRID
  1. 09:00 AM 09:15 AM

    Participant Check-in & Day 2 Welcome

    On-site attendance confirmation and virtual lobby access.

    HYBRID
  2. 09:15 AM 10:00 AM

    Keynote Presentation II

    Expert address on the future of the conference research domain.

    PLENARY
  3. 10:00 AM 12:00 PM

    Concurrent Technical Session III

    3 TRACKS
    Track 07
    Heritage and Memory in African Media
    1116
    Track Overview

    This track investigates how media serves as a site for the negotiation of heritage and collective memory in African contexts. Discussions will center on the representation of historical events and cultural legacies in various media forms.

    Track 08
    Literary Adaptations in African Cinema
    410
    Track Overview

    This session examines the adaptation of African literature into film, focusing on the challenges and creative processes involved. Papers will analyze how these adaptations reflect and reinterpret cultural narratives.

    Track 09
    Social Media and Activism in Africa
    16
    Track Overview

    This track explores the role of social media as a tool for activism and social change in African societies. Contributions will discuss case studies of movements that have utilized digital platforms to mobilize and engage communities.

  4. 12:00 PM 01:00 PM

    Lunch & Networking Break

    Refreshment interval and professional networking.

    BREAK
  5. 01:00 PM 03:00 PM

    Concurrent Technical Session IV

    2 TRACKS
    Track 10
    Cultural Identity and Representation in African Film
    1016
    Track Overview

    This session addresses the complexities of cultural identity as represented in African cinema. It invites critical analyses of films that engage with themes of ethnicity, gender, and social class.

    Track 11
    Communication Strategies in African Heritage Preservation
    411
    Track Overview

    This track focuses on the communication strategies employed in the preservation and promotion of African heritage through media. Papers will explore innovative approaches to heritage storytelling and audience engagement.

  6. 03:00 PM 03:30 PM

    Publications, Best Paper & Best Presentation Awards

    Publication guidance and recognition of outstanding research contributions.

    AWARDS
  7. 03:30 PM 04:00 PM

    Valedictory Session, Closing Remarks & Group Photo

    Conference summary, acknowledgements and formal conclusion.

    CLOSING
Aligned SDGs
4 Quality Education 9 Industry, Innovation and Infrastructure 10 Reduced Inequalities 11 Sustainable Cities and Communities 16 Peace, Justice and Strong Institutions

Be Part of ICMFCA-27

Submit your research or complete your conference registration.